Difference between revisions of "Snowplow (software)"

Revision as of 15:19, 17 August 2016

Snowplow is a marketing and product analytics platform.

According to the official website, Snowplow does three things:

Identifies website users, and tracks the way they engage with a website or application;
Stores users' behavioral data in a scalable "event data warehouse" you control: in Amazon S3 and (optionally) Amazon Redshift or Postgres;
Leverages the biggest range of tools to analyze that data, including big data tools (e.g. Hive, Pig, Mahout) via EMR or more traditional tools e.g. Tableau, R, Looker, Chartio to analyze that behavioral data.

Revision as of 15:18, 17 August 2016 (view source) Karl Jones (Talk \| contribs) (Created page with "'''Snowplow''' is a marketing and product analytics platform. == Description == According to the official website, Snowplow does three things: * Identifies website users, a...")		Revision as of 15:19, 17 August 2016 (view source) Karl Jones (Talk \| contribs) Newer edit →
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	[[Category:Software]]		[[Category:Software]]
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